Some
words from our clients
“Samsung appointed Starfish Communications
in April 1999 as our public relations agency. In a
period covering nearly seven years, we have been extremely
impressed with their approach to the fast-moving world
of digital photography. To survive, let alone make
progress in such a competitive environment is difficult
enough, but Starfish has been resilient and innovative
throughout, greatly assisting Samsung to make spectacular
gains in the market place.
“The Starfish brief has been
to maximise and enhance Samsung’s presence with
key target groups of customers. Their activities have
enabled our marketing funds to be put to the best
possible use and I feel they have given extremely
good value for our money.
“Certainly it would be ideal
if all our marketing money could be spent so efficiently!
“Samsung Camera has become
a major influence in the world of digital photography
and Starfish Communications has played a significant
part in our success”.
Gary J Banks
Sales and Marketing Director
Samsung Opto-Electronics (UK) Ltd
"As the leading pharmacy chain
in the UK, Lloydspharmacy chose to work with Starfish
because of their retail experience, enthusiasm for
our brand and proven track record. The relationship
is now in its third year and the results being achieved
are above expectations.
"Starfish has managed to secure
a quality of coverage that is rarely achieved for
any commercial organisation. Of particular note is
the recent TV news coverage which could not have been
bettered if we'd filmed it ourselves!
"We are now at the point in our
collaboration where Starfish is no longer seen as
an agency - but as an integral part of the Lloydspharmacy
Commercial Team."
Mark Green
Commercial Director, Lloydspharmacy
“Starfish’s challenge was to help drive
Discovery Home & Leisure’s programme ratings.
Within the first three months, Starfish
had secured 92 pieces of coverage. Over the rest of
2002, the team secured a further 80 articles for five
programmes. This level of coverage was unprecedented
and undoubtedly helped to grow the channel’s
core audience.
Starfish wholeheartedly embrace the
account and provide creative solutions to a challenging
brief."
Alanna Carty
Director of Marketing and PR
Discovery Networks Europe
"Kraft set stretching objectives for Starfish for
the Kenco Ice Cappio
launch but the agency exceeded our expectations. Their
business
understanding, creativity and tenacity have all helped
to deliver some first
class results."
Hazel Middleton
Consumer Care & Nutritional Services Manager
Kraft Foods Ltd
